Pilot Light

Inferno is a PR consultancy. This is not. This is Inferno’s blog.

Posts Tagged ‘Celebrity PR

The cartoon me?

with 3 comments

Who we all secretly want to be…

Like a lot of men, there is nothing I like better than picking up a copy of my wife’s Heat/Closer/OK/ Celebrity Cellulite magazine, pouring scorn on it for its vacuous and regressive agenda and then reading it from cover to cover. “Its for work darling, gotta keep abreast of all media…”

There is though something in those and other celebrity-packed magazines that really does grate as badly as, well, a broken grater. Its the use of the term “PR” as a job description. As in, “Daisy, PR to stars including Jade Goody’s new bulldog Mahatma, was papped at Cricklewood’s new hotspot The Nun and Garter.”

So, that makes me “a PR”. Is that “a public relations”? Could it be “a press release”? Could it be some journalistic insult acronym that I am too sheltered to understand? Of course not, its just nonsense. Its like calling a binman “a waste disposal”, or a doctor “a medicine”. Doctors of course have an entirely different understanding of the term PR. Relevant in this case perhaps.

James

Written by pilotlight

22/06/2007 at 1:50 pm

Posted in PR

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