Pilot Light

Inferno is a PR consultancy. This is not. This is Inferno’s blog.


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We thought we would do due diligence when starting a blog and get some legal advice on disclaimers and so on. Maybe a line or two about “these views are those of the writer and not the company” if needed (and we suspected it would not be needed at all). Amazingly, this is what we got back. When we had stopped laughing at its sheer inappropriateness, we thought we would post it unaltered in all its gruesome glory. Public relations and the legal profession have always mixed together as well as joggers and wet cement and it seems blogging is no different. The sort of conversations we hope to have on this blog would simply never happen if we kept to these sort of terms. So our approach is simple really – ridicule. The more we mock, the less often this kind of legal straightjacket will be imposed.  Just to be sure, we made a few careful alterations before deciding to ignore the thing.


1. To the extent permitted by law, we do not accept responsibility for any statement in material published. You must not rely on any statement published without first taking professional advice. Preferably from us.

2. Except in cases of death or personal injury caused by our negligence, and to the extent permitted by law, we will not be liable for damages or loss caused as a result of your use of this blog. So do not attempt to sue.

3. If you access other sites via links from this blog, you acknowledge that such sites are not under our control and that we are not responsible for their contents. Which could be quite disturbing indeed.

4. We give no warranties concerning material on this blog, and we do not warrant that its contents are virus-free. Your PC’s health is your own responsibility.

5. Submitting photographs and graphical material for publication.

When you send a photograph or other graphical material, you do so in accordance with the following:

a) You agree that either you took the photograph(s) or you have permission from the owner of the photograph(s) to send it/them. You grant us a non-exclusive, royalty-free licence to publish or otherwise use them in any way and at any time. Casual nudity is sometimes welcomed.

b) Photographs and graphical material will be published at Inferno’s discretion and you will not be paid.

c) We may cut, edit, crop or arrange your photograph(s) or graphical material, and we may remove them at any time.

d) You (or the owner) still own copyright in the photograph(s) and are free to republish them in whatever medium you or the owner want.

6. Submitting text for publication.

When you submit text for publication, you do so in accordance with the following:

a) You may submit material for publication. However, we accept no liability in respect of any material submitted by users and published by us and we are not responsible for its content and accuracy.

b) Publication will be at our sole discretion, and you will not be paid. We reserve the right to refuse publication, or, if we accept it, to make alterations, additions or deletions to the text or graphics. So there.

c) You grant us a non-exclusive, perpetual, royalty-free, worldwide licence to republish in any format material you submit to us.

d) You warrant that any material you submit is your original work, and that you own the copyright (and other relevant rights, if applicable).

e) You warrant that the material you submit is not obscene, offensive, defamatory or otherwise illegal.

f) You will not post material which is deliberately intended to upset other users. Play nice, or you will get as good as you give back.

g) You acknowledge that any breach of these warranties may cause us loss and you agree to indemnify us against such where it is caused as a result of publishing material you submit to us. We will then sue the polish off your shoes.

7. Although we will do our best to provide access to the blog, we do not guarantee its availability. We are busy people.

8. This Agreement is governed by English law and the parties agree to submit to the exclusive jurisdiction of the English courts.



Written by pilotlight

22/05/2007 at 4:46 pm

Posted in Uncategorized

Tagged with ,

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